Lanyou E3S-DMS

About Product

The Lanyou E3S-DMS is a user-centric digital marketing management platform based on the cloud-native architecture, covering such core marketing businesses as vehicles, services and spare parts, providing a uniform marketing ecosphere to customers, stores, carmakers and external partners, supporting new marketing models of multiple business forms (direct sale, distribution and mixed), and connected to core engines of front office (access and retention) and back office operations (orders, delivery and after-sales) to help carmakers implement digital marketing transformation strategies.

Features

01
Multi-model, multi-scenario support

Supporting multiple sales models (direct sale, distribution and mixed), business forms and brands
02
Great industry influence

Top-tier DMS market share in the automobile industry
20 years of experience in automobile marketing, serving over 20 carmakers of different types
03
Helping customers succeed with industry best practices

Having best practices of business solutions, and offering one-stop services to carmakers
Integrating business processes across the value chain to create unified capabilities that empower marketing
Establishing marketing and after-sales models like building blocks to support three-dimensional business models
04
Win-win through technological innovation

Integrating with the internet ecosphere and value-added services in depth to create new marketing and operating models
Cloud-native architecture that supports quick business response, million-level annual sales volume and e-commerce Class III cybersecurity protection certification to protect online transactions

Applied Scenarios

Applicable to multi-brand carmakers, 4S and 2S stores, urban experience centers, after-sales service stations, and other forms of offline outlets, covering new vehicle marketing and after-sales operations, offering all-round digital management capabilities, and providing solutions for the digital marketing transformation of traditional carmakers and whole-value chain business for NEV makers.

Values

Cases

LANYOU E3S-DMS

About Product